The score
One audit score out of 100 with a letter grade, and three sub-scores:- Foundation. Site-wide setup: HTTPS, whether AI crawlers are allowed in, your sitemap, your schema. Fixed once, not per page.
- On-page. Whether each page is labelled so an assistant knows what it is about: title tags, meta descriptions, headings, declared language.
- Content. Whether the content is good enough to be worth citing: depth, authority, sourcing.
The tabs
Foundation, On-page and Content each hold a table of findings, one row per page per issue, criticals first:
Expanding a row shows the problem and the fix side by side, with the value found on your page.
Off-page is a manual best-practice checklist rather than an automated scan. Its ticks are stored in your browser, so they are per-person and per-device.
Actions
Re-check now runs the audit again, with a few minutes’ cooldown between runs. It is two chained jobs, so it takes minutes rather than seconds, and the page says so if it runs long. Create brief on a content finding turns it into a writing brief with page-specific instructions, and sends you to Briefs. It never edits or publishes the page itself. There is also a generate llms.txt helper, and a sitemap prompt when none is found. Saving a sitemap triggers a re-check.What it does and does not cover
It reads a sample. Your homepage and priority pages, not the whole site. A good score on five pages says nothing about five hundred. It is not live. The audit reruns on an explicit re-check or on the nightly scrape. The header says when the current one was taken. “Link authority” means internal linking. The audit reads your own pages and the links between them. No backlink data is involved, so this is not a domain-authority score. Competitive findings are not here. What rivals are credited with lives on Gap trends, deliberately, so the two screens do not disagree about the same thing. A page that passes everything and is never cited is flagged as a warning rather than a failure. Passing every technical check while no assistant quotes you is the specific situation this product exists for.Before the first audit
“Run your first audit” with a score of— means no audit has completed yet. Run one; it needs nothing but a reachable website.