> ## Documentation Index
> Fetch the complete documentation index at: https://docs.getsurfaced.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Content performance

> Which of your published pages the AI assistants cite, and which are being ignored.

Content performance closes the loop. Everything else tells you where you stand or what to write; this tells you whether what you wrote is being used.

## What is on the page

A leaderboard of your published pages ranked by how often AI answers cite them, with the period and the sort under your control: most cited, most recently cited, or fastest growing.

Where your [hosted blog](https://docs.getsurfaced.ai/publish/hosted-blog.md) is enabled, visits to it are shown alongside, so you can see cited-by-assistants and read-by-people next to each other.

## How to read it

**The top of the list is your evidence of what works.** A page cited repeatedly is a page whose format, depth and sourcing the models find quotable. Treat it as a template for the next one.

**The bottom is more useful than it looks.** A page published weeks ago with no citations is not necessarily bad content. The common causes, in order of how often they turn out to be the answer:

1. The assistants cannot read it. Check [Audit report](https://docs.getsurfaced.ai/insights/audit-report.md): crawler access and indexability are the first gate, and nothing downstream matters until they pass.
2. It answers a question nobody asks. Compare it against [Prompts](https://docs.getsurfaced.ai/insights/prompts.md). Content written for a topic rather than for a question tends not to be cited for anything.
3. It is too new. Re-reading takes time, and then a tracking run has to ask the questions again.
4. It answers the question less directly than a competitor's page. [Sources](https://docs.getsurfaced.ai/insights/sources.md) will show you which page is being cited instead.

## Expect a lag

Nothing published this week will appear here this week. The sequence is: the engines re-read your site, a tracking run asks the questions again, and the citations land in the next rollup.

Judge a page after several runs. Judging it after one tells you about that run's variance rather than about the page.

## What it does not measure

**Traffic.** Being cited and being clicked are different things, and Surfaced sees the first. Hosted-blog visits are the exception, and they only cover the hosted blog.

**Conversions.** No attribution from a citation to a customer exists here, and anyone who offers you one is estimating.

**Pages you did not publish through Surfaced.** The leaderboard covers your content library. Citations of any page on your owned domains still count toward [citation rate](https://docs.getsurfaced.ai/metrics/citation-rate.md) and still appear on [Sources](https://docs.getsurfaced.ai/insights/sources.md), which is the screen to use for your whole site.


This documentation is built and hosted on [Mintlify](https://mintlify.com), a developer documentation platform.